| Event |
Date |
| Put up Goodreads page |
|
| Upload proofed book to BookFunnel |
|
| Send to Advance team and invite them to read the book and provide feedback/comments; give them Goodreads page info for reviews |
|
| Make amendments as soon as the Advance team starts getting responses back to you |
|
| Begin booking launch promos for HARD LAUNCH DATE (BookBub Ads and Featured Deals and Amazon and Facebook and so on) |
|
| Email mail list with exclusive cover reveal and tell them date book comes out |
|
| Email book bloggers – DO AT LEAST A DAY OR TWO AFTER SENDING TO BETA READERS (so they can find big booboos) |
|
| Tease Launch contest to mail list (if doing one) e.g.: “first person to send me third word in chapter four” gets the book and let them know mailing address for free entries |
|
| Start submitting to sites on “book sale site” tab – even if not avail on preorder on Amazon a lot of them will let you do this. |
|
| Let Street Team know that if they’re done in the next week and send fixes they get the Acknowledgments |
|
| Email list with extract/advance reviews |
|
| Post book trailer |
|
| Add acknowledgments for Street Team – include at VERY END (and text is below) |
|
| Email general list re the launch in three days Remind them of launch contest |
|
| Email general list re the launch in two days |
|
| SOFT RELEASE DATE–Upload final book to Amazon (and anywhere else you are publishing it). If you are running a “pre-launch” deal then put it on for lower price. |
|
| Email general list re the launch in one day Remind them of launch contest |
|
| As soon as the book is live let the street team know to review it (and purchase for low price if they wish). SEND URL FOR REVIEW PAGE ON AMAZON to street team (http://www.amazon.com/review/create-creview?&asin#=?????? where ASIN #= the ASIN of your book and remind them to review) |
|
| As soon as the book is live email up to ten book categories to Amazon Author Central |
|
| As soon as the book is live submit to any remaining book sites |
|
| As soon as the book is live enter cover at cover contests |
|
| BOOKBUB ALERT AS SOON AS LIVE |
|
| REGISTER BOOK WITH COPYRIGHT OFFICE |
|
| email general list – BOOK IS LIVE! |
|
| Request a review from BOOKLIFE |
|
| Raise price of book to regular price |
|
| Draw winner for contest and email list |
|